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Style for Every Story. Heritage in Every Stitch.

Luxury in Every Stitch, Comfort in Every Wear
About Us
We create designer-inspired clothing that’s both Instagram-ready and heritage-rich. Think the drama of Anamika Khanna, the playful spirit of Masaba, and the elegance of Jayanti Reddy, but made accessible—without cutting corners on fabric or craftsmanship.
We’re deeply rooted in Indian textiles—pure cotton, mul chanderi, and other skin-loving fabrics—never polyester. Every stitch, print, and cut is designed to move with you, whether you’re at a sundowner, a sangeet, or a Sunday brunch.
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Find more inspiration on our Instagram.
Find more inspiration on our Instagram.
New Season Essential
Purposefully Designed
New Season Essential